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Experience

Praha IV

About Praha 6

• The largest and most populated part
• Central point “Kulaťák”
• Lots of historic buildings and parks
• Seat of several universities, National Technical Library
• More than 40 embassies are located here
• Villa and luxury neighborhoods

Logo

We finally found the required symbol in a combination of sans serif typography for the name of the capital (Helvetica Now Display) and the Roman numeral VI (Baskerville Ten). The symbol represents historicity, international relations and a very decent standard of living in this part of the city.

Application

The communication potential is further developed thanks to the character of the numbers, which can also function as text and can therefore be substituted for the syllables -vi- in the text (Břevnovské vinobraní; Rozsvícení vánočního stromku; informační grafika Víte, že na Praze Vi)