english-for-designers

Infographics can save your life

My process

Full in-class presentation

1.3.2020

It all started on March 1, 2020, when Covid 19 first appeared in the Czech Republic. The news was flooded with infographics and all sorts of charts. That’s when I realized that communicating complex information in a clear and simple way is not easy.

photo of charts in Covid

So I decided to try it out on my own project. I tried to make an infographic about the war in Ukraine and communicate military facts. It really is harder than it looks!

my posts using infographic

So what is an infographic?

“Representation of information in a graphic format designed to make the data easily understandable” In my own words, I would say it’s a way of converting information and text into an image to preserve its own meaning.

photo of infographic examples

Let’s give some examples

The following information that there are 15 students in this class and 6 students in the next class can be presented in several ways.

examples of infographic examples of infographic examples of infographic

History of infographics

It may surprise you, but I think the first infographics started appearing in cave paintings. These paintings are surprisingly anatomically accurate and often show how animals are hunted and what their insides look like.

photo of cave paintings

Continuing on to Egypt, their writing consists of pictures, so again, pictures communicate stories.

photo of hieroglyphs

During the Middle Ages, they again painted detailed maps showing land, buildings and rivers. Similarly, Leonardo da Vinci had already made several plans of war machines, showing exactly how they worked.

photo of infographic during middle ages

However, the biggest boom in infographics came during the Second World War.

Photo of infographic during second world war

So what can infographics show?

Location

photo of location

Time

photo of time

Category

photo of category

Hierarchy

photo of hierarchy

3 rules of infographics

  1. Consistency

  2. Less is more

  3. Deciding what’s most important

How not to make an infographic

A clear hierarchy is extremely important because it guides people and if it’s not clear it fundamentally affects the whole.

example of wrong hierarchy

Unclear process

example of unclear process

Too much information just overwhelms the audience

example of too much information

When infographics can save your life

Danger Level 1

danger level 1

Danger Level 2

danger level 2

Danger Level 3

danger level 3

That’s all, thanks for your attention.